In the world of lifestyle photography, your business brand is the most important indicator of success. But how does one build a personal brand? And what exactly is a “brand”? Here’s a rundown of how to build y...
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Every time you hand your business card out, you’re giving someone something to remember you by. How they remember you — as someone serious or light hearted, flaky or reliable, an industry veteran or a bold disru...
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For a professional photographer, it’s essential to use a variety of resources to build your brand. If you’re struggling to bring in more customers, Instagram can be a great tool for getting your name and ta...
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Once you learn how to make a strong impression on prospects, networking opportunities are everywhere. Many people associate networking with very specific professional functions, such as conferences or “networking ...
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From Nike’s swoosh to the golden arches of McDonald’s, the most successful businesses have built and fostered a recognizable brand image. (more…)...
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Despite the business world’s transition towards digital marketing, business cards have remained the most effective direct marketing tool. (more…)...
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After sifting through applications and emails and scheduling interviews or meetings, onboarding a new employee seems like just another hassle to fit into your day. But onboarding is an essential part of a new employ...
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It doesn’t take long to make a first impression. In fact, some studies indicate that a person will make up their mind about a stranger in seven seconds or less. When you hand someone a business card, what does tha...
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Did you know the average American will interact with 16,000 different brands every day? Having a strong brand that stands out to consumers will allow you to remain on top in even the toughest industries. As a busine...
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Effective business card design is all about storytelling. Foil business cards use subtle touches to give life to that story and transform the experience of giving and receiving a card. How do you design a foil...
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The holidays are quickly approaching and retailers are preparing for the busiest, most lucrative season of the year. 2018’s total holiday spending amounted to about $707.5 billion, and it’s safe to say retailers...
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If you’ve ever created special, limited-time business cards or greeting cards for the holiday season, you know that a fun and festive design can draw more attention to your brand. We recently looked at some ...
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