Branding may be one of the most important aspects of a business. It is how your business is perceived and can directly affect whether potential customers purchase your services or goods. Unfortunately, branding mist...
Read More
Your company’s brand identity is how you want your business to be perceived by your audience. Protecting your brand, including elements such as the business name, tagline, fonts and logo make up one of the most va...
Read More
Variety is the spice of life. After all, it would be sad if we all had to eat stir fry for every meal. Customers love a variety of products and services to choose from, too. There is one thing about your business th...
Read More
Script fonts are beautiful and provide an attractive way to add a touch of elegance to invitations and book covers. However, ornamental typefaces can be deceptively hard to use, and it is entirely possible to have t...
Read More
From the spring of 1980 award-winning documentarian, Errol Morris started to conduct tests on the effects of fonts on audience behavior. One of the most critical studies that he did involved Canadian student Ph...
Read More
Embed this infographic on your website (more…)...
Read More
In the tattoo world, profits play upon superstitions. As the tradition of Friday the 13th tattoos goes, each time the calendars align, people all over the world wander their way into tattoo shops in search of afford...
Read More
Ink Master started in 2012 as a reality show where tattoo artists were judged by famous tattoo artists and aficionados. With each challenge, one tattoo artist gets eliminated. The final contestant wins a prize of $1...
Read More
You've done your tattoo apprenticeship program, saved up your money and bought all the supplies. You found the perfect location, followed all the laws, and hung up your sign. Now you wait for customers to come ...
Read More
We all learn from mistakes. In the marketing world, it's far better practice to learn from someone else's mistakes rather than put your own brand failure out there for the world to revel in. Naturally, the bigg...
Read More
One of the most popular references to business cards in pop culture is in the movie American Psycho with Christian Bale. In the scene, four brokers compare the intricacies of their business cards and try to outclass...
Read More
Marketing is an ever-evolving, ever-changing practice, and making it an effective one starts with making the right choices based on data and ROI. We've found some mind-boggling visual marketing and business card sta...
Read More
We've discussed at length this month the importance of real estate business cards and branding. In such a competitive space where word of mouth and networking is everything, you want to remain top of mind after you'...
Read More
As you look to attract more business as a photographer, you may not be sure where to begin. Starting a blog could be the perfect way to garner attention for your brand; you can promote your posts on social media, sh...
Read More
Networking is an art in itself. When most people think of networking, they imagine a group of people in business suits passing out business cards in one hand while holding a cocktail in the other. That may be one ty...
Read More