A lot of people use the term "font" incorrectly without realizing it, especially when it comes to designing marketing collateral for their business. It's an easy mistake to make in the digital age. What many people ...
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Today a brand is more than just a name of a product, and a company that has a strong brand identity will be more effective in reaching its desired market. Further, those with great brand cultures will have the ...
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With the oversaturation of poorly designed business cards, it's so easy to get yours lost in the shuffle, especially if it fails to make a great first impression. If it's time to get out of the humdrum of your borin...
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Whether you run a 5-star restaurant, low-key bar & grill, upscale catering service, or some other food company, you'll encounter the same struggle of branding your business and enticing foodies to come and sampl...
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“You get what you pay for” is a necessary caveat in the tattoo world. People prefer discount prices all while you are striving for a profitable business. Nonetheless, you're a respected artist who just wants to ...
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Networking is one of the best ways to forge relationships and bring in new clients or customers. But what do you if your industry governs the way in which you network, specifically whether or not you can hand out bu...
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One of the most critical challenges marketers face today is raising brand awareness. It doesn’t matter how much you spend on beta testing for a new product if consumers never find out about it. Many newer companie...
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Details matter: even the paper finish you choose for your business cards can say a lot about you. It’s important to remember that when you give someone your card, that card represents your brand. Each finish comes...
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Business cards are highly visual, but smart designers know the power that comes from going beyond looks alone and engaging with touch using paper weight and texture. (more…)...
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When asked to describe a business card, most people have a pretty clear image in mind ― white cardstock, a serif font, maybe a watermark. That’s because the average, run-of-the-mill business card hasn’t change...
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CEO Payge Kerman founded Blooming Pixel Creatives in early 2017. A creative agency that caters to everyone from startups to multi-million-dollar companies, BPC helps their clients display unique work and create cons...
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Seasons change, and so do color palettes — as the weather gets colder, colors get warmer, shifting toward oranges, reds, and browns to reflect the changing colors of leaves. (more…)...
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Design doesn’t have to be daunting, even for people who lack a formal design background. Well executed, hand-drawn logos on business cards create a rich, highly personal look that can help define a brand. They can...
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Designing a memorable business card is about making decisions that align with your brand. After you choose your layout, logo, material, and typeface and font, you have to choose your finish. (more…)...
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