{"id":785,"date":"2020-01-08T04:47:00","date_gmt":"2020-01-08T04:47:00","guid":{"rendered":"http:\/\/webdesigninhoustontexas.com\/silkcards_blogs\/?p=785"},"modified":"2023-09-06T09:55:04","modified_gmt":"2023-09-06T16:55:04","slug":"how-to-make-a-great-first-impression-with-a-new-customer","status":"publish","type":"post","link":"https:\/\/silkcards.com\/blog\/culture\/how-to-make-a-great-first-impression-with-a-new-customer\/","title":{"rendered":"How to Make a Great First Impression With a New Customer \u2013 SilkCards"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">It takes three seconds for people to develop an impression\u2014three seconds to decide whether or not they think you and your business is a suitable match for them. Whether you\u2019re trying to gain the trust of a prospective customer or are hoping to make a good impression at your first client meeting, you have a brief window to sway their opinions for the better. As daunting as that may seem, a few small tricks will make those three seconds the best they can be.<!--more--><\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Why Are First Impressions So Important?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Some people may not worry about their first impression, believing that they can win back a customer with a second chance. However, undoing someone\u2019s first impression is actually quite difficult. <em>One negative experience lingers in a person\u2019s mind longer than ten positive moments. <\/em><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Furthermore, most people don\u2019t like to admit they were wrong, that maybe \u201cthey\u2019re not as bad as I originally thought.\u201d By nature, people stick to their stories, which means you need to nail that first encounter.<\/span><\/p>\n<p><strong>Related:&nbsp;<a href=\"\/blog\/learn\/5-easy-networking-icebreakers-to-start-a-conversation-off-right\" rel=\"noreferrer\" target=\"\">5 Easy Networking Icebreakers to Start a Conversation Off Right<\/a><\/strong><\/p>\n<h2><span style=\"font-weight: 400;\">How to Make a Great First Impression<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Earning a mental thumbs-up from your client is not a no-brainer as simple as \u201cshower so you don\u2019t smell.\u201d Your appearance is important, but consider a few other factors before you step up to the front desk:<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Be on Time<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You may own the business, but consider this first encounter like an interview with you as the subject. Don\u2019t keep any customer waiting, or they\u2019ll question your reliability and organization.<\/span><\/p>\n<p><strong>Related:&nbsp;<a href=\"\/blog\/learn\/6-ways-to-increase-your-word-of-mouth-referrals\" rel=\"noreferrer\" target=\"\">6 Ways to Increase Your Word of Mouth Referrals<\/a><\/strong><\/p>\n<h3><span style=\"font-weight: 400;\">Smile<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Ingenious, right? Honestly, though, you want your customer to feel welcome, not like just another checkmark on your To Do list. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Forget about the traffic you sat through to make this meeting, push aside that fatigue because you haven\u2019t yet had your first cup of coffee, and make your client feel important.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Connect with the Client<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Find a mutual subject and divert to some small talk. Close the gap between customer and business, and the client will see that you\u2019re about more than taking their money.<\/span><\/p>\n<p><strong>Related:&nbsp;<a href=\"\/blog\/learn\/steps-for-building-relationships-in-business-after-networking-events\" rel=\"noreferrer\" target=\"\">Steps for Building Relationships in Business After Networking Events<\/a><\/strong><\/p>\n<h3><span style=\"font-weight: 400;\">Use Marketing Materials<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Though the client gets an impression of <\/span><i><span style=\"font-weight: 400;\">you<\/span><\/i><span style=\"font-weight: 400;\">, first and foremost, remember you\u2019ve also got to make a good impression with your business. Show off some stunning marketing materials to prove to the customer you have a <a href=\"\/blog\/learn\/defining-your-brand-voice-what-does-your-brand-have-to-say\">strong brand<\/a>. With an even blend of customer connection and smart marketing, you\u2019ll demonstrate to the client that you and your business are the complete package.<\/span><\/p>\n<p><strong>Related:&nbsp;<a href=\"\/blog\/uncategorized\/what-should-i-say-when-handing-out-business-cards\" rel=\"noreferrer\" target=\"\">What Should I Say When Handing Out Business Cards?<\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">First impressions can make or break a potential client\u2019s decision on whether or not they want to work with you. Second chances don\u2019t come easily, so be sure you\u2019ll never need one. Small gestures like smiling and asking about a personal hobby will help ensure a smooth meeting and a strong business front, so you won\u2019t need to panic over every detail and action.<\/span><\/p>\n<p align=\"center\"><a class=\"counter_link\" href=\"https:\/\/offers.4colorprint.com\/cs\/c\/?cta_guid=3b3fd771-3034-426d-b512-2bf97e0ff14c&amp;placement_guid=91f54b13-d521-49e6-a9d9-ee3982022882&amp;portal_id=2086628&amp;canon=https%3A%2F%2Fblog.4colorprint.com%2Fhow-to-make-a-great-first-impression-with-a-new-customer&amp;redirect_url=APefjpFiRJkSj5TrA06SliolY2dgg9sCuQDAtOUtZSqCp_cUVIItxlwK4YK1MY3JT47K3enom_gMP2VEwF0OriBF_I6NVkOMxK-RkKfLX3ZRW8cp5losFeoOt-pcJAiWO5Lnc_Ucc6fVks8S_k1r7VxZFNmi_R4v2XghFheGXgq2uz-CW9fQrq18hwnPtQNZPTgnvZiFOE63ca-3sRYWApFzufQURNwoC4OfcCGE5xrmAQPxbLKnfN-Uaxpd9A5KLQ7QXuQlikbsEMK6XJ_0pc9gNkj9amBRgA&amp;click=f5f969a0-965a-40f0-a141-a771d495f10b&amp;hsutk=6efa47f5ebb147e883e844a3301b8c7a&amp;signature=AAH58kESz9j52t0IakSE6nLBVMqdQYGJ_Q&amp;utm_referrer=https%3A%2F%2Fblog.4colorprint.com%2Fpage%2F9&amp;pageId=5291956583&amp;__hstc=8819754.6efa47f5ebb147e883e844a3301b8c7a.1578371842266.1578396393096.1578458494922.6&amp;__hssc=8819754.4.1578458494922&amp;__hsfp=2299111051&amp;contentType=blog-post\" rel=\"noopener noreferrer\" target=\"_blank\"><img decoding=\"async\" src=\"\/blog\/wp-content\/uploads\/2020\/01\/CTA_Mockup_1-2.jpg\" alt=\"business_card_sample_pack_CTA\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It takes three seconds for people to develop an impression\u2014three seconds to decide whether or not they think you and your business is a suitable match for them. Whether you\u2019re trying to gain the trust of a prospective customer or are hoping to make a good impression at your first client meeting, you have a &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/silkcards.com\/blog\/culture\/how-to-make-a-great-first-impression-with-a-new-customer\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;How to Make a Great First Impression With a New Customer \u2013 SilkCards&#8221;<\/span><\/a><\/p>\n","protected":false},"author":12,"featured_media":786,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-785","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-culture"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Make a Great First Impression With a New Customer \u2013 SilkCards<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/silkcards.com\/blog\/culture\/how-to-make-a-great-first-impression-with-a-new-customer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Make a Great First Impression With a New Customer \u2013 SilkCards\" \/>\n<meta property=\"og:description\" content=\"It takes three seconds for people to develop an impression\u2014three seconds to decide whether or not they think you and your business is a suitable match for them. 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