{"id":1057,"date":"2020-01-08T07:00:03","date_gmt":"2020-01-08T07:00:03","guid":{"rendered":"http:\/\/webdesigninhoustontexas.com\/silkcards_blogs\/?p=1057"},"modified":"2024-01-16T12:37:48","modified_gmt":"2024-01-16T20:37:48","slug":"8-business-card-statistics-to-give-your-strategy-direction-infographic","status":"publish","type":"post","link":"https:\/\/silkcards.com\/blog\/culture\/8-business-card-statistics-to-give-your-strategy-direction-infographic\/","title":{"rendered":"8 Business Card Statistics to Give Your Strategy Direction [Infographic] \u2013 SilkCards"},"content":{"rendered":"<p>Marketing is an ever-evolving, ever-changing practice, and making it an effective one starts with making the right choices based on data and ROI. We&#8217;ve found some mind-boggling visual marketing and <a href=\"\/business-cards\">business card<\/a> statistics that might change the way you think about some of your print strategies.<!--more--><\/p>\n<p>Check it out below:<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"\/blog\/wp-content\/uploads\/2020\/01\/02272017-SILKCARDSBusinessCardStatsInfographic.jpg\" \/><\/p>\n<p><strong>Infographic Summary:<\/strong><\/p>\n<h2>Visual Marketing &amp; Business Card Statistics<\/h2>\n<ul class=\"checkppoint\">\n<li>38% of people are drawn to <a href=\"\/blog\/learn\/branding-design-whats-current-what-works-what-doesnt\">brands that provide visually appealing marketing content<\/a>.<\/li>\n<li>50% of B2B marketers are prioritizing visual marketing this year<\/li>\n<li>84% of all marketing communications is predicted to be visual by 2018<\/li>\n<li>Number of business cards printed in the US annually: 10,000,000,000<\/li>\n<li>Percent of business cards handed out that will be thrown out in less than a week: 88%<\/li>\n<li>Prospective clients hold on to a color card 10 times longer than a standard white card<\/li>\n<li>72% of people judge a company by the quality of the person&#8217;s business card<\/li>\n<li>39% of people would choose not to do business with someone if they have a <a href=\"\/blog\/inspire\/theres-no-excuse-for-plain-business-cards\">&#8220;cheap looking&#8221; business card<\/a><\/li>\n<\/ul>\n<p><strong>Related:\u00a0<a href=\"\/blog\/learn\/6-business-card-printing-methods-to-inspire-your-branding-strategy\" target=\"\" rel=\"noreferrer\">6 Business Card Printing Methods to Inspire Your Branding Strategy<\/a><\/strong><\/p>\n<h2>Is Your Business Card Making the Right Impression?<\/h2>\n<p>If visual marketing (colored foil, <a href=\"\/print\/Die-Cut-Business-Cards\">die cut<\/a>, embossed) is on the up and up, and people have such strong opinions about business cards, have you put the right amount of thought behind the tiny rectangle that is such a strong brand advocate?<\/p>\n<ul class=\"checkppoint\">\n<li>Is your business card one of the 88% that gets thrown out, or do people hang on to it?<\/li>\n<li>Are you capturing the attention of the 72% who use the quality of your business cards to judge your company? In a good way or in a bad way)<\/li>\n<li>Is 39% of your prospects walking away because of your business card?<\/li>\n<\/ul>\n<p><strong>Related:\u00a0<a href=\"\/blog\/inspire\/4-branding-mistakes-that-are-killing-your-company-image\" target=\"\" rel=\"noreferrer\">4 Branding Mistakes That Are Killing Your Company Image<\/a><\/strong><\/p>\n<p>If 10 billion business cards are printed a year but 88% of those are thrown out in less than a week, what&#8217;s the point? Increase your business card ROI by increasing the quality of your cards.<\/p>\n<p align=\"center\"><a class=\"counter_link\" href=\"https:\/\/offers.4colorprint.com\/cs\/c\/?cta_guid=a1277dda-5cb0-48a2-8b86-fe7907663b97&amp;placement_guid=8191a3b5-2422-4e07-93c6-ff14394cffdd&amp;portal_id=2086628&amp;canon=https%3A%2F%2Fblog.4colorprint.com%2F8-business-card-statistics-to-give-your-strategy-direction-infographic&amp;redirect_url=APefjpGE9hIvNw_-5ECtSlO0vdyi_VaJXZYGVEBowqYqIBXj7ZbutKbzUOJioSQo7j24oDmwTdnaMzeH1gQGWN_ofaoHmwkCaA64Y41j7yIrzWGZ7CFu7THo3vBmcdgZVPCDHd4H3n8vwncEMJXysC8s2LBjug6G0q5kBWvH_3Ycr1O7aHEdPdjLa_kc4sAgNz5tZZVXN_vBRcbTuV0L6eGl2Lxw2R9WTNUVrJUwMFXD8Rqr3Qo77Au8ZsRi1C591KKQyUJDDtdbHdmoOkOy2bVD9Zu-OA4NiQ&amp;click=52faee5e-15c5-4752-9f10-e461a8799086&amp;hsutk=6ca2b905551d83ebf8832e0d1d3dd6fe&amp;signature=AAH58kFhslg5FAsR3REsYIZOeE58s__eyw&amp;utm_referrer=https%3A%2F%2Fblog.4colorprint.com%2Fpage%2F14&amp;pageId=4636300159&amp;__hstc=8819754.6ca2b905551d83ebf8832e0d1d3dd6fe.1578373607928.1578395631008.1578459895388.4&amp;__hssc=8819754.37.1578459895388&amp;__hsfp=2299111051&amp;contentType=blog-post\" rel=\"noopener\" target=\"_blank\"><img decoding=\"async\" src=\"\/blog\/wp-content\/uploads\/2020\/01\/f6f66415-b744-47c8-a708-d450ef80-1.jpg\" alt=\"FREE SILKCARDS Sample Pack\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marketing is an ever-evolving, ever-changing practice, and making it an effective one starts with making the right choices based on data and ROI. We&#8217;ve found some mind-boggling visual marketing and business card statistics that might change the way you think about some of your print strategies.<\/p>\n","protected":false},"author":12,"featured_media":1061,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-1057","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-culture"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>8 Business Card Statistics to Give Your Strategy Direction [Infographic] \u2013 SilkCards<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/silkcards.com\/blog\/culture\/8-business-card-statistics-to-give-your-strategy-direction-infographic\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 Business Card Statistics to Give Your Strategy Direction [Infographic] \u2013 SilkCards\" \/>\n<meta property=\"og:description\" content=\"Marketing is an ever-evolving, ever-changing practice, and making it an effective one starts with making the right choices based on data and ROI. 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